Subscription Coupon Code

We would like to request the option of having a "Coupon Code" function available for new subscriptions on the website.

We envision being able to link specific codes to specific subscription services (e.g. a code would allow a discount on a 7 day print subscription but not on a weekend only).

To be fully functional, the code should include options to select either: $ off, % off or length of free trial.

This would be a huge tool for our circulation/promotions department and we imagine would be a welcome addition for other newspapers as well.

--> Why we're asking:

To give a little more background I thought it might be helpful to give a specific use case. While we see tons of potential for this feature, there is a specific promotion we're trying to develop in the next month and are having trouble seeing a way to do it with the current system.

We're planning on a new subscription marketing push for our newspaper. We'd like to offer potential subscribers a free trial subscription (either print and/or online) to the paper.

In order to make things as easy as possible we'd like them to be able to sign-up online (create a new BLOX user account) and instantly begin their online trial (get behind the paywall) without having to enter a credit card. At the end of their trial period of course we'll offer to make them a subscriber and collect their payment information.

A "coupon code" function seems like the best way to make this happen but of course we are open to suggestions if we can already pull off something similar with existing tools. For example: Is there a way to link directly to a hidden subscription service?

Please let me know what y'all think.

Thanks